Tottus Sauces

Giving every flavor its own personality within one powerful brand system.

Brand NarrativeBrand WorldDesign StrategyPackage DesignVisual ArchitectureVisual Identity

Page One developed packaging solutions for the Tottus sauce category as part of the retailer’s private label portfolio.

The category required clear differentiation between flavors while maintaining a consistent visual identity across multiple products and formats.

We created a packaging system focused on strong appetite appeal, clear product hierarchy and visual consistency across the complete range.

A flexible and recognizable system that helps organize the category, differentiate flavors and reinforce the Tottus private label identity.

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PAGE ONE Brand Studio